Making the most of your communications.

Turning things pretty is relatively easy. But to get actual results, you need clever communications aligned with your brand that both send the right message and captivate your audience. Now, that’s the real challenge. Even more so if you don’t have Nike’s piggy bank. 
Luckily for you, that’s my expertise. That’s what drives me each step of the way. For more than 15 years, I have been working on countless projects with countless clients to make the very best out of every budget.
I have acted as Creative Director, Art Director, Creative Strategist, Designer, Photographer and Account Manager both in agency and freelance. I even directed a book and wrote for TV and magazines in Québec. On smaller projects, I can work as a high-end Swiss Army knife that does it all and stays sharp no matter the challenge. On bigger assignments, I can expand and bring along specialized partners to deliver large-scale results. 
And if all of this might sound a bit heavy, don’t worry. My focus is to keep things simple and fun along the way. I like to partner with people, organizations and agencies I believe in and forge relationships that shine as much as the outcomes.
Approach
Assessing the true problem and opportunity. Finding and refining your audience. Distilling the essence of your message. Analyzing the marketplace, then positioning and differentiating your brand in a strong, clear, cohesive way. Choosing the most budget-effective media strategy to reach and convert your audience. Crafting deliverables that will stand out and turn heads for all the right reasons. Monitoring the performance and optimizing the results in real-time. Planning the next steps to maximize your return on investment. 
That’s how we’ll create communications that resonate and succeed.
CAPABILITIES
Branding
Brand strategy
Brand architecture
Logo & Visual Identity

Advertising
Marketing strategy
Concept development
Ads development
Media strategy

Web
Digital strategy
Web architecture
Web design (UX/UI)
Design
Print
Web
Logo & Visual Identity
Advertising
Packaging
Digital & Social Media
Experiential & Environmental

Direction, coaching & workshops

Photography
Digital compositing
Outdoors
Lifestyle
Corporate
PAST ACCOUNTS

Government & Institutions
Yukon Government ( Health & Social Services / Highways & Public Works / Economic Development /  Environment / Tourism & Culture / Education / Energy Mines & Resources / Community Services / Housing Corporation / Executive Council Office / Women's Directorate / Human Rights Commission / Liquor Corporation), Canadian Wildlife Service, Yukon Hospital Corporation, Ocean Networks Canada, inCharge, Whitehorse General Hospital, Yukon University, Oulton College, Yukon Beringia Interpretive Centre, Skills Canada, Yukonstruct, City of Whitehorse, Yukon Liberal Party

Tourism & Outdoors
Yukon Tourism, Remington Canada, Wilderness Tourism Association of Yukon, Ducks Unlimited Canada, Yukon Parks, Nature Conservancy of Canada, Yukon First Nations Tourism & Culture, Yukon Beringia Interpretive Centre, Yukon Wildlife Preserve, Islanders Precision Reels, The Camp, Civil Arms, Yukon Outfitters Association, Propac, Latulippe

Commercial
Yukon Energy, Stantec, Alkan Air, Tilray, Northerm, Alianco, IC2 Technologies, Hougen Group of Companies, Aurora Geosciences, Whitehorse Chamber of Commerce, Environmental Dynamics Inc., Total North, Mount Sima, Port Chilkoot Distillery

First Nations
Council of Yukon First Nations, Yukon First Nations Tourism & Culture, Carcross Tagish First Nations, Teslin Tlingit Council, Kitselas First Nation

French Minorities
Association Franco-Yukonnaise, Fédération des francophones de Terre-Neuve et du Labrador, Gouvernement du Yukon - Direction des Services en Français, Fédération Franco-Ténoise, Réseau TNO Santé, Carrefour Nunavut, Conseil de Développement Économique des Territoires du Nord-Ouest, Partenariat Communauté en Santé (Yukon), Réseau santé en français au Nunavut
​​​​​​​ awards

2019 Summit International Awards
Travel / Tourism Website, Bronze
Yukon Wild
2019 Summit International Awards
Public Service Campaign, Silver
Saving is Simple, Yukon Energy
2018 Summit International Awards
Best of Show, Public Service Campaign
Let’s make it easier (FASD), Yukon Health & Social Services
2018 Summit International Awards
Silver, Government marketing
Undiscovered Campgrounds, Yukon Parks
2016 Hermes Creative Award
Gold, Website
Yukon Energy Resource Plan, Yukon Energy
2016 Summit International Awards
Gold, Government Website
Yukon Energy Resource Plan, Yukon Energy
2016 Hermes Creative Award
Platinum, Website
Yukon Beringia Interpretive Centre
2016 Summit International Awards
Bronze, Travel / Tourism Website
Yukon Beringia Interpretive Centre
2014 Hermes Creative Award
Gold, Campaign
Be the same person, Alianco
2014 Hermes Creative Award
Gold, Campaign
Start a career, Oulton College
2014 Frozen Globe Award
Most Innovative Company
Aasman Brand Communications

GET IN TOUCH
Nicolas Lemieux
nicolas@lemieuxcreative.com


Based in Québec City, QC
Available to work worldwide